Ways We Work

Where’s Alice?

Blanchard Group Required Reading

Where’s Alice?

Alice, the character from Lewis Caroll’s Through the Looking Glass, has been part of our company’s narrative for almost twenty years. We often pair her with the following quote:

One day Alice came to a fork in the road and saw a Cheshire cat in the tree.

“Which road do I take?” she asked

Yet, as we thought through our latest website, we decided to let Alice take a back seat for a while. Why the change? Our clients always come to us with powerful questions, and while Alice’s wondering which road to take animates one dimension of our company’s service, it doesn’t address the next layer, the rich and varied work and the insight we provide our clients.

So while Alice may have ceded her front-and-center position on our website, she’s still here; she has an awful lot to teach us. Here’s a timely lesson about the futility of running in place. Through the Looking Glass remains required reading here at Blanchard Group.

About the Author(s)

Blanchard Group is a nationally recognized architectural firm. The singular focus of our practice is campus planning for independent educational institutions — helping our clients create rich, vital, and enduring places.

Blanchard Group maintains a policy of client anonymity in open forums. This policy safeguards our clients’ interests and preserves our independence.

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